Alma New Award

Welcome to the third annual Alma New Award.
2017 saw the birth of Alma, a workspace that caters to entrepreneurs, teams and individuals. When Alma opened, Frame Magazine wrote: “… the value of a well-designed, supportive environment in which to do creative work, with the opportunity to meet and collaborate with like-minded talents and creative professionals, is beyond measure.”

That following year the Alma New Award was born to support new ideas in the field of technology, design and innovation. The award was created by Fredrik Carlström, Almas creative director and co-founder, who in turn, got the idea for the award from the fictional food critic Anton Ego from the animated film Ratatouille who writes:

“…there are times when a critic truly risks something, and that is in the discovery and defense of the *new*. The world is often unkind to new talent, new creations. The new needs friends.” 

– The world can be unwelcoming to new ideas and new people, so this is our way of showing our support for the new, says Fredrik Carlström.

Home to some of the most prolific entrepreneurs, investors, and startups in Sweden, among them Sophia Bendz, who served on the award jury in 2019:

– We have come to expect Alma to be a place that attract game-changing talent making their mark in our industry and culture, said Sophia Bendz who has been a member since Alma opened. Alma is a small community and the opportunity to run into great people happens naturally, every day, said Sophia Bendz.

Joel Hellermark, Founder and CEO at Sana Labs, an artificial intelligence company that applies recent breakthroughs in deep learning to personalize education served on the jury in 2018:

– When you start something new, having a quality community like the one at Alma, is crucial. If I can send the elevator back down and help someone in any way, I would be delighted.


Past winners

Jacob Mühlrad, Composer
Bin Zhu, Researcher and Phd student of Interaction Design at KTH Royal Institute of Art
Mohamed Jimale, Founder of Ari.Farm

Fredrika Bernadotte, CEO and Founder of Prion App
Fredrik Åkerman, CEO and Founder of Volta GreenTech


How to apply

The period for applying for the Alma New Award opens on 1st November, 2020 and closes the 1st of December, 2020. The jury will select three finalists who will be invited to a ceremony at Alma during a dinner. The Ceremony will be held in January 2021.

Finalists will be contacted and invited by e-mail approximately two week before the ceremony. Applications that do not advance to the final round will be notified by email.


The 2020 ALMA New Award call for applications is now closed

Thank you to everyone who has taken the time to submit an application this year. The assessment process will now commence, and applicants will be informed of the outcome in January 2021.


The Jury

Fredrik Carlström (chair), Pierre Astell (CEO Alma), Petra Stenvall-Thompson (membership director), David Orlic, Haisam Mohammed, Amelia Kreicbergs, Joanna Sundström, Daniella Sylvan Tellander, Hanna Nova Beatrice, Sara Herrlin & Joe Coppard.


What you win

One year of free membership with full access to Alma and all reciprocal clubs around the world as well as the benefit of Alma members consisting of hundreds of successful entrepreneurs and creatives from which we will tailor a series of mentoring sessions throughout the year. You can read more about the membership here.

If you have any questions, feel free to email